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Product DesignNative iOS Concept

Car culture.
On demand.

Drive Flix brings films, live streams, and enthusiast communities into one focused viewing experience built for people who never stop thinking about cars.

Role
Product Designer
Focus
Discovery, Live & Library
Platform
Native iOS

01 / The product

A streaming platform shaped around how enthusiasts watch.

Most streaming services bury automotive stories inside broad catalogs. Drive Flix makes the culture the starting point, pairing cinematic discovery with live community viewing and a personal space for every driver.

  • Curated discovery
  • Live community
  • Personal library

02 / Discover

Discovery with a point of view.

The home experience replaces an endless content wall with an editorial lead story, clear watch progress, and interest-led lanes. Search stays just as focused, surfacing automotive genres and garage categories before the user types a word.

  • Editorial recommendations
  • Provider-level watch options
  • Interest-led search paths
Drive Flix search with trending searches and garage categories
Drive Flix title detail showing where to watch Ford v Ferrari

03 / Live

Live viewing that feels alive.

Drive Flix turns passive streaming into a shared event. Viewers can move from a curated live hub into an immersive full-screen broadcast, follow the host, react, and join the conversation without leaving the action.

Drive Flix live hub with community broadcasts
Drive Flix live player with host information and viewer chat

04 / Product in motion

The interactions, not just the screens.

Three focused prototypes show how the core experience moves from navigation to discovery and live participation.

01Main NavigationScreen recording: move between Discover, Live, and My Drive.
02Discover & SearchScreen recording: go from an editorial pick to title details and search.
03Live InteractionScreen recording: follow, react, and participate while the stream stays central.
Drive Flix settings for account, playback, and appearance
Drive Flix personal profile with saved automotive titles

05 / My Drive

A personal garage for every viewer.

My Drive brings saved titles, offline viewing, watch history, and account controls into one place. The structure is familiar enough to feel immediate, while the language and visual identity keep it unmistakably automotive.

  • Saved titles and history
  • Offline viewing
  • Playback and display controls

06 / The system

Built to feel focused, fast, and unmistakably Drive Flix.

01

Dark by design

A restrained black interface gives automotive imagery and live video the visual priority.

02

Red means action

A single high-energy accent marks active navigation, primary controls, and live states.

03

Familiar, then specific

Recognizable streaming patterns reduce friction while automotive language gives the product its identity.